Starting out in the entertainment industry in 2007 holds internet business requirements that artists in the past haven’t had to deal with. Terry and Chris shed some light on how artists can make a grand entrance both on stage and online.

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Terry Moorer, Entertainment Consulting Executive

Company: The Maxx Corp.
Web Site: www.themaxxcorp.com
Contact Information: Click here to Contact Terry Moorer

As a person with disability, Terence has been blessed to have over 20 years in the entertainment industry (sports/music). In the past he has had the opportunity to work with NBA entertainment, Queen Latifah, Walt Disney World, MTV, Atlantic Records, Virgin Records and others. With a strong background in public relations, marketing and public speaking, Terence Moorer believes that success lies within the heart, along with a strong faith in God. He has been successful achieving his dream of being the best in the entertainment industry, sports, public speaking, beverage industry and the legal field, where he presently pursues his career.

His experience in marketing and public relations has led him on an unimaginable journey. In 1987 his career in entertainment began, working at Billboard Magazine as Black Album and Black Single chart coordinator. He also worked behind such notables, such as jazz great Roy Ayers, Yoko Ono and Brenda K. Starr (discoverer of Mariah Carey), asst studio manager of one of New York City’s top recording studios. In 1988 he worked as the Director of National Publicity for First Priority Music, a local New York record label, whose joint ventures included Atlantic and Virgin Records. In 1989 he received three individual awards from Billboard Magazine for promoting MC Lyte’s number one single.

He also received a community citation for his participation in the gold selling song entitled “Self Destruction.” The project produced by the National Urban League, raised awareness of black on black crime. The project Included rap music top stars, Heavy D., Public Enemy, MC Lyte and Doug E. Fresh. In addition, his duties have included assisting location manager for MTV and coordinating talent celebrity basketball games hosted by TNT sports commentator Kenny Smith. He has also penned stories for several top entertainment and regional magazines including Right On, Billboard Magazine, Atlanta Metro Atlanta Primetime, and Atlanta Business Journal. In the past he has interviewed Gospel sensation Kirk Franklin, Actor Will Smith, Bull’s Bill Cartwright and Hawk’s Tyrone Corbin, The Braxton’s (Toni Braxton siblings) and Singer Aaliyah to name a few.

Terence Moorer has won several gold and platinum album awards for his work with Sinead O’Connor, Stop The Violence movement and the Mo’ Money soundtrack (produced by Jimmy Jam and Terry Lewis, featuring Janet Jackson, Luther Vandross, Sounds of Blackness and a host of others). He has worked with the New York Knicks, NBA Entertainment (1992 NBA All Star), jazz sensation Bob Baldwin, Denver Nuggets, Queen Latifah, Quincy Jones, Denver Nuggets, Special Olympics and Walt Disney World. For eight years he held the title as personal publicist for MC Lyte, one of rap music’s most prominent female artist. In 1996 he increased membership and created awareness for the National Black Golfers Association, as Director of National Publicity. As an entertainment publicist he has had the opportunity to travel worldwide and meet various people including Magic Johnson, Madonna, Paula Abdul, Dekembe Mutumbo, Cyndi Lauper, Wesley Snipes, Jessie Jackson, Whitney Houston, Karl Malone, Janet Jackson, Sean Combs and Tupac Shakur. Additionally, he has developed successful public relations campaigns for MC Lyte, Major Damage Clothing, Audio Two and NBA star Kenny Smith.
He continues to hold national lectures teaching the business of music and providing motivational speeches on his triumph over his disability with Cerebral Palsy. He is constantly inspiring hundreds of high school students yearly, along with Atlanta Hawks former General Manager Pete Babcock and NBA star Dominique Wilkins for the team’s Success Seminar. He’s also involved with The Coca-Cola Company’s Youth Motivational Day series. In Atlanta he was heard alongside former V103 radio personality, Mike Roberts as they educated the public on resources for people with disability. Several corporations utilize his experience with Cerebral Palsy as a consultant and motivational speaker.

He is also launching Exceptional Beginnings to help others focus on dreams and overcome obstacles. He is currently working on an inspirational publication entitled Standing in Grace. His company The Maxx Corporation includes various business ventures.